World Exclusive In The AWE Village At EI Live 2021!

To celebrate the return of EI Live 2021, AWE promises an entertainment-rich experience in the AWE Village which will be genuinely unmissable.

This is not only because of the great range of products on show, including a global product launch from Epson and other exclusive products on show for the first time, but also several competitions and a 5.7L Supercharged Hot Rod! Register for the event here.

AWE now distributes Bowers & Wilkins to the UK CI trade

The AWE Village will feature four Zones and two dedicated Projection Demo Rooms, providing an unforgettable showcase for all the latest technology innovations. The two Demo Rooms will undoubtedly be major highlights of the show.

The Epson Demo Room headlines with a Global Launch, being the first ever showing of the company’s newest Home Cinema Projector. We can’t share details here but EI Live! 2021 visitors will be the first integrators in the world to see the new product that will set a new benchmark of performance at its price. Room-filling, detailed sound is provided by Definitive Technology while new TV innovations flank the outside walls with LG and Panasonic bringing their latest products to the show.

The Sony Demo Room will feature the first public showing of the 10,000 lumen VPL-GTZ380, the worlds most advanced laser projector. It has a native resolution chipset of 4K so displays 4K HDR content with no upscaling or pixel-shifting for an authentic image. If visitors need any more reasons to see this outstanding Demo Room then they can also feast their eyes on the Sony 100in Pro Bravia and the brand new Sony Crystal LED screen, located on its outside walls.

The Sony VPL-GTZ380 provides 10,000 lumens for superb brightness

In the Audio Zone, Integrators can see the latest architectural in-wall and in-ceiling loudspeakers for home cinema, in-ceiling and whole-home projects in the dedicated Bowers & Wilkins area, now exclusively available to CI dealers via AWE. Here, AWE will also be showing the CI friendly power amplifiers from Rotel, now also exclusively supplied to UK integrators by AWE.

The Audio Zone will also showcase processors, receivers and amplifiers from Denon and Marantz, whole-home audio from Heos by Denon and more speakers from Definitive Technology. In the Smart Home Systems Zone, visitors can see what’s new in the URC Total Control platform including the new Accelerator 3 software, featuring an Expressway option on the software for simpler installations. There’s also a display of Ring X-line innovative security solutions and all the latest products from Philips Hue and Silent Gliss for effective lighting and blind control.

The Base Performance Simulators Blade, shown on demo at AWE HQ

Guaranteed to get integrators’ pulses racing will be the chance to compete in the AWE BPS Sprint Cup! Driving an Aston martin AMR GT4 in the Blade Sim from Base Performance Simulators (BPS) located in the middle of the AWE Village. The top three qualifiers will win a private tuition session and go head-to-head at BPS HQ in Banbury. Visitors can experience for themselves how these custom and bespoke simulators take you right to the heart of the action as they compete for the podium at EI Live! They can also find out how these simulators can be installed as an exciting extra in a client’s home, from a customisable blade to a fully bespoke sim complete with a giant wrap-around screen and edge-blended projection.

Visitors can also win Sony headphones in a Daily Prize Draw, just for showing up!

“We are delighted to be back at EI Live! and can’t wait to reconnect with even more of the industry,” says Stuart Tickle, MD at AWE. “The CI industry has moved forward significantly since we last came together and there’s so much news to share and product to show – including some really special launches. The AWE Village is going to be packed with high performance technologies from leading brands, so come along, see and hear it for yourselves and experience everything that’s going to help you take your business forward for the next twelve months and beyond.”

Visitors can also catch Stuart Tickle, Managing Director at AWE in conversation in the EI Live! Theatre, as he talks to the Integrated Home Podcast on an expert panel with Richard Heeley from CEDIA member, JOOCED and Chris Mullins from Sony Professional Solutions. They’ll be discussing when to specify Large Format Displays, asking What’s Best Where And Why? in the Technical Theatre at 11.55 on Wednesday 29th September. Visit the AWE Village on Stand 150